Squarespace – an introduction to the website builder. Where is SEO in it?

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Squarespace is one of the easiest website builders on the market, and one of the reasons it has been so successful among beginners is that it gets out of your way and lets you just start building. However, in order to build a successful site that your Squarespace site ranks well with search engines like Google, Yahoo!, and Bing, it is worth learning more about this wizard.

What is Squarespace?

Squarespace is a website builder and hosting platform that allows users to create and customize their own websites. Squarespace offers a variety of templates and designs that can be used for everything from personal blogs to e-commerce stores. While Squarespace is known for its ease of use, there are still some important things to keep in mind when it comes to optimizing your site for search engines.

Pros and cons

The advantages include the quick and easy creation of an online store. It also performs very well in terms of price (subscription is cheaper than Shopify). Additionally, it also has multiple strategy plans: Enterprise, Commerce Basic, and Commerce Advanced. It also has disadvantages. For the Enterprise plan, the transaction fee is 3%. There are also no systems that optimize the speed of loading websites. There are also a limited number of languages it supports. For more you should check this site, where to learn more about the differences from Shopify: https://www.icea-group.co.uk/squarespace-seo/.

Is it SEO-friendly?

If you’re using Squarespace to build your website, you might be wondering if it’s SEO-friendly. The short answer is yes! Squarespace offers free templates that have been optimized for search engine visibility. All of the templates are mobile-ready, which is an important part of SEO these days as mobile searches are on the rise.


You can also add tags and metadata, which help people find what they’re looking for when they Google a topic related to yours. Tags make content more relevant to specific topics so search engines know what to rank high in their results pages.

How to improve your squarespace site?

Time for optimization in a nutshell:


  • take care of a friendly URL address,
  • optimize meta tags,
  • find the right keywords,
  • create high-quality content,
  • use the potential of multimedia (reach for the ALT tag),
  • build a network of internal links,
  • adapt the website to mobile devices,
  • take care of landing speed,
  • additionally track your results in Google Search Console and Google Analytics.

You don’t have to work alone. Find your SEO agency!

The agency, like Wales SEO services, will help you save time by doing the research for you and provide you with a list of targeted keywords. They will also help you create high-quality content that is optimized for your chosen keywords, which can improve your website’s ranking in search results. Working with an agency can also help you save money, as they will have access to discounts and tools that you may not be able to get on your own. It’s no secret that investing in quality SEO services pays off. And when you choose your agency wisely, the payoff can come quickly!

Main photo: Zyro/unsplash.com

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